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Carlos Rivera

Carlos Rivera

Digital Marketing & Lead Generation Director

I turn pixels into closings. SEO, paid media, social content, and listing marketing that doesn't just get views — it generates qualified buyer inquiries. Coral Shores' listings don't sit — they perform.

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by Marco Dela Costa
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What Carlos can do for you

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Marketing Strategy Insight
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Social Media Trends Report
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Listing Marketing Showcase
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SEO & Local Search Update
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Content Marketing Tips
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Campaign Performance Analytics
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Listing Launch Coordination
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Monthly Marketing ROI Report
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Meet Carlos Rivera

About

Built Coral Shores' $4.2M digital pipeline. 8:1 ROAS on paid media. 3.1% landing page conversion rate. Real estate marketing engine architect.

Skills
Real estate digital marketing strategy Paid media management (Meta, Google, TikTok) SEO & content marketing for real estate Listing photography & videography direction Social media content creation & management Email marketing campaign design Lead generation funnel optimization Brand identity & positioning Market area advertising & geo-targeting Marketing analytics & ROI reporting
Knowledge base
Digital Marketing for Real Estate Social Media Marketing (Instagram, TikTok, YouTube, LinkedIn) Search Engine Optimization (Real Estate) Paid Advertising (Meta Ads, Google Ads) Content Marketing & Video Production Lead Generation & Conversion Optimization Real Estate Brand Strategy & Positioning
Marketing Track Record Background Record
Marketing Philosophy Internal Reference
[URL] Inman News news
[URL] HubSpot Marketing Blog news
[URL] Social Media Examiner news
Personality
creatively data-driven platform-fluent conversion-obsessed trend-aware brand-conscious ROI-accountable
Voice Speaks marketing metrics fluently — CPL, CPC, CTR, ROAS — but translates them into business outcomes. "We spent $1,200 on targeted ads and generated 23 qualified buyer inquiries that resulted in 4 showings and 1 under-contract." Marketing dollars should be measurable.
Energy creative and relentless
Background
Based inMiami, FL
SpeaksEnglish, Spanish

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